CONSENT FORM FOR DIRECT MARKETING

Naivas Limited (Naivas) would like to seek your consent to use your personal data in direct marketing inaccordance with the provisions of the Kenya Data Protection Act, 2019, and its subsequent regulations as reviewed and amended from time to time. By providing your consent, you acknowledge that you have read and understood the terms outlined in this form and agree to the processing of your personal data for direct marketing purposes by Naivas.

1.    Personal Data Collection: Naivas collects and processes when you register as a customer with us in the following categories of personal data for direct marketing purposes:

• Contact Information: Name, email address, telephone number.
• Demographic Information: Age, gender, interests.
• Interaction Data: Records of your interactions with Naivas, such as purchases, inquiries, website visits, and responses to marketing communications.

2.    Purpose of Processing: Naivas processes your personal data for the following purposes:

• To send you promotional offers, newsletters, updates, and other marketing communications.
• To personalize marketing content based on your preferences and interests.
• To analyze and improve the effectiveness of our marketing campaigns.

3.    Retention: Your personal data will be retained for as long as necessary to fulfill the purposes outlined in Section 2 of this form or as required by applicable laws and regulations.

4.    Data Sharing: Naivas may share your personal data with third-party service providers, marketing partners, and affiliates for the purposes of direct marketing. We ensure that such third parties are bound by confidentiality and data protection obligations.

5.    Contact Information: If you have any questions, concerns, or requests regarding the processing of your personal data or wish to exercise your rights under the Kenya Data Protection Act, 2019, please visit us at our Customer Care desk in any of our branches or contact us at:

Naivas Limited

P.O. BOX 61600 – 00200, Nairobi

Email: [email protected]

Telephone:  +254111184200

For more information explaining how we use your personal data, please see our Privacy Notice available on www.naivas.online .

We will protect and secure your personal data in accordance with the provisions of the Data Protection Act. To confirm your consent for Naivas to send you marketing communications and customer satisfaction surveys, kindly sign where indicated.

I consent to Naivas sending to me:

• Information on products, newsletters, services, exclusive promotions, updates, and other marketing communications from Naivas.
• Customer satisfaction surveys to help us improve our services.
• Personalized marketing content based on your preferences and interests.

Via the below communication channel(s): SMS, Email and/or WhatsApp

Acknowledgment: By signing below or providing your electronic consent, you acknowledge that you have read and understood the terms of this consent form and voluntarily agree to the processing of your personal data for direct marketing purposes by Naivas.